The auto industry is a unique environment. It has an entire world inside itself with its own language, customs and routines. From the outside looking in, this can seem overwhelming, but let’s look at it together and see if we can make sense of this world. Let’s pick apart a few things that may help this specific industry seem less daunting: why great HR is so important, different responsibilities of an HR professional in the auto industry versus other industries and unique challenges to HR in the auto industry. Here we go!